Easy Marketing Methods with Letters, Post Cards, Referrals and Testimonials
Easy Direct Marketing Methods for Insurance Agencies
This Month: Strategies for Letters, Post Cards, Newsletters,
Testimonials, Referrals.
Selling insurance is tough: too many agents selling too few clients, and
ouch - trying to show value when all you are selling is a piece of paper
that no one really thinks he needs until it’s too late. But you knew all
that. Here’s how to get more business and keep the customers you
have.
Send a “Thank you for your business” letter.
I’ll bet you ten bucks that I know the last piece of correspondence
your customer received from you or your providers: it was a bill. Right?
OK - 99 out of 100 of you pay up. Break this cycle of insurance bills with
something refreshing. Send a bottle of champagne. Just kidding. Send
that bottle to me, Schramsberg/NAPA is just fine. To your clients and
prospects, send a couple of refreshing “Thank you” letters.
Spend the 74
Tags: advertising, Direct marketing, letters, marketing, post cards, referra, small business, testimonials Explore posts in the same categories: advertising solution